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Betsid Introduction

There are some massive players in the world of online betting but Betsid are trying to show that there is still space for independently owned bookies can thrive. Betsid are using their smaller size an an advantage as they look to improve by quickly moving into new areas and providing new promotions for new and current customers. We’re looked at just what this British bookmaker can offer you in our Betsid review.


About Betsid

Betsid’s foundation story is a unique one. Their owner and founder, Simon Rigby is an entrepreneur from Lancashire who has a number of different business interests which include provide the catering for Preston North End at their stadium, Deepdale. Rigby began taking bets as an addition to that catering and grew Betsid from there into a bookmaker with a small number of shops in Lancashire and surrounding areas and a thriving telephone betting service.

Betsid are continuing to look at opportunities to open betting shops but more recently the company decided to take online betting seriously. Breaking into this industry is incredibly difficult but Betsid have signed strategic partnership deals with some of the biggest and most highly respected technology companies in the world of online betting who have helped to build out their offering.

By making a big deal of their local and family owned roots, Betsid are trying to offer customers a more authentic and personable service than the big boys so it will be very interesting to see how they grow and develop their offering to punters.


Betsid Free Bet Welcome Bonus and Promotions

It’s laudable for a smaller company such as Betsid to try and do something a little bit different in terms of a personable approach but they understand that they will not be successful unless they treat their customers right including giving potential customers a reason to open an account. That is where the Betsid welcome bonus comes into play.

In one of the most simple new customer offers around, Betsid are offering people who open a new account with them a £10 bonus once they first place a qualifying bet of £10. It’s not the biggest offer you’ll find but it does give you the chance to look around the Betsid site to see what they’re offering and potentially to win big for a relatively modest outlay.

To take advantage you only need to visit Betsid via one of the links on our site, complete the signup process and make sure that your first bet is for at least £10 and at odds of even money or greater. Betsid will then credit your account with a £5 free bet to use on their sportsbook and £5 casino bonus if that qualifying bet loses.

Another option is to signup for a Betsid account via their casino welcome bonus which provides a 100% first deposit bonus of up to £100. Whichever option you choose there are a number of regular promotions to take part in with Betsid. These include big slots giveaways, Sid’s Sunday Acca Insurance (get money back if one leg of your 5+ fold acca lets you down) and daily price boosts.


Interface and Appearance

We mentioned above about the partnerships that Betsid have struck with leading providers of betting and gaming software. The most important of these partnerships is with FSB Tech who provide the underpinning of the Betsid online sportsbook. This means that Betsid can put their own touch on a platform that takes bets from thousands of customers around the world every day.

FSB’s approach to betting is very much mobile first. That means that the Betsid site looks best on mobile devices. That’s not to say that it looks poor on a desktop computer, in fact the Betsid site does a good job of providing a wealth of information in a clear and easy to understand manner.

The company’s blue and white colour scheme is utilised throughout, navigation between different sports and events could hardly be any easier and key promotions and markets are illustrated with eye catching graphics. You can bet on in-play events and those that are about to start through the homepage and see the latest selection of promotions and bet boosts with just one click.


Betting Markets and Odds

Betsid’s partnership with FSB extends beyond just providing a platform that is reliable, fast and easy to use, it also allows them to offer prices on many more sports than they would if they had to rely on their own team of traders. This pooled method does mean that the odds available on the Betsid site are often the same as other bookies who take the FSB pricing feed but that generally means you’re getting a fair price.

The partnership should also assuage the doubts that some punters have regarding a lack of choice when signing up to an account with a smaller bookie. Betsid take bets on a genuinely impressive number of sports so you’ll find a price on the event you’re looking for more often than not.


Live Streaming

This is the early days of Betsid’s online betting expansion and so there is a fair amount of room for improvement. The addition of live streaming is an obvious miss when compared to the biggest bookies around.


Mobile Betting

As you’ll have read above, the entire Betsid offering was based around mobile betting as they rightly believe that is the way the industry is going. Punters want the ability to quickly get a bet on wherever they are and nobody will be disappointed with Betsid in that regard. Their mobile site works like a dream on iOS and Android devices although they are yet to release dedicated sports betting apps.


Cash Out

Betsid could do a better job of providing a picture of what is going on in the events that they offer in-play prices on. However, if you are watching a football match on which you’ve had a bet with Betsid for example, you can withdraw your winnings long before the final whistle thanks to their cash out feature. Having cash out is a major plus for Betsid.


License, Security and Customer Service

One of the major hurdles that Betsid had to overcome before launching their online sportsbook was ensuring that they passed the right regulatory and licensing checks. It may have been a long process but it was certainly worth it as Betsid is now fully license to operate in the United Kingdom and is regulated by the Gambling Commission.

Among the many things that the Gambling Commission ensure is that betting companies can afford the liability on all the bets they strike (with maximum payout terms considered). They also require bookies to keep their customers’ personal and banking information safe and secure. Betsid have risen to those challenges by using state of the art encryption and firewall software.

Betsid have committed to treating their customers seriously but they understand that not everything to go to plan. That’s why they reply quickly to messages sent to them by current customers via the form on their Contact Us page and even from those who are yet to sign up at help@betsid.com.

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