This is an exciting time for redbet. All manner of improvements have been made since this online bookie was acquired by the Mr Green Group and the early signs of improvement are encouraging. We’ve taken a look at what redbet are doing well and why they are well worth considering adding to your arsenal of online bookies in our redbet review.
redbet have been in and around the online betting industry for some time now. They actually started taking bets and operating online gaming products in 2004 having been founded two years previously. The company was founded with the aim of creating a “fun, engaging and trustworthy place to play and one where the happiness of our players is always paramount.”
That is a laudable set of principles on which to found an online betting company but it is not enough to be successful in such a competitive marketplace. It’s fair to say that redbet have struggled to get the sort of breakthrough into the wider consciousness of punters that they’d have hoped for but things changed significantly in early 2018.
redbet were owned and operated by a holding company called Evoke Gaming Ltd right from the start. Alongside some misses, Evoke Gaming had some hits among which redbet is the biggest. In fact it was the promise of redbet that prompted Mr Green to acquire Evoke Gaming in February 2018. Mr Green hope that their deeper pockets and the combined expertise of their staff and those of redbet will combine to build on the bookie’s promise and make it a genuinely major player.
Redbet Free Bet Welcome Bonus and Promotions
In order to try and maximise redbet’s promise they have put together an eye catching welcome bonus which comes in two parts. The first step to take advantage of a welcome bonus worth up to £100 is to open up a new redbet account making sure to enter promo code redbetWelcome.
Once you have completed the sign up process and deposited some funds it’s time to place your first bet at odds of 4/5 (1.80 in decimal odds) or higher. Once that initial bet is settled you will be refunded with 25% of that first stake up to a maximum of £50 as a Redbet free bet.
Next comes the second part of the welcome bonus where there is one £25 bonus for the sportsbook and one £25 bonus for the casino available. The qualifying criteria is simple, just stake £200 on sports bets with odds of 4/5 or more and you will have the bonuses credited to your account. As well as wagering requirements for the casino bonus there more important terms and conditions which you can familiarise yourself with on the redbet site.
Away from the sports welcome bonus there isn’t a lot to shout about in terms of long running offers for punters. redbet do a very good job of providing promotions and bonuses for their casino and poker products so that approach will hopefully bleed over to the sportsbook sooner rather than later.
Interface and Appearance
When Evoke Gaming was acquired by Mr Green it did not take long for an overhaul of redbet to be undertaken. The most important part of that overhaul was to get the redbet site working on the software provided by Kambi who provide the underpinning of all the Mr Green owned sportsbooks.
Any punter with accounts at more than a couple of bookies will likely feel something very familiar about the redbet site upon their first visit. The sportsbook works on the same sort of tile based set up as the other Kambi run bookies which is a clever way of displaying a lot of information in one place and also allows users to place bets on current in-play events right from the home page.
The redbet site looks every bit as good when you navigate to individual event pages as they contain a lot of helpful information for those looking to get a bet on quickly. The design and background work of the site also allows it to be completely responsive so it works on all screen sizes.
Betting Markets and Odds
Kambi provide a complete sportsbook solution which extends to a comprehensive odds stream. The ability to take such a high number of prices from so many sports has not been missed by long term redbet customers. They now have a wealth of betting options both in terms of the amount of sports offered and the depth of the market coverage for the most popular sports such as football, horse racing and tennis.
Sometimes bookies can offer only the illusion of choice. That is to say that there are a large number of markets available for some events but that the more niche options do not offer the same sort of betting value as the bigger markets in which there is more interest. By taking prices across several sites Kambi are able to negate this problem so the prices offered across the redbet site are very competitive.
There are no live streaming options currently available with redbet.
Kambi continue to win contracts to operate online sportsbooks because they understand what punters want now and crucially, they understand the way that the whole industry is moving increasingly towards mobile betting.
More than half of all online sports betting is now done on mobile devices so the mobile first approach taken by Kambi really is a major positive for redbet. You can rest assured that the redbet site will work very well indeed whichever operating system your mobile device works on even if there are no dedicated apps as yet.
Cash out has very quickly gone from a rare functionality provided by only a few bookmakers to something that punters expect to be provided with. redbet do have a cash out functionality which gives their users control over their betting but only on select markets.
License, Security and Customer Service
Punters will look at many things when weighing up whether or not to open an account with new bookmakers but few things are as important as security. Those looking at the potential of opening an account with redbet will be happy to read that they have passed the licensing tests in Malta (which is where Evoke Gaming Ltd is registered) and the UK where they have a licence with the UK Gambling Commission.
In order to ensure that they are given the green light by the various governing bodies, redbet have had to show that they have robust systems to keep customer information and payment details safe, that they work well to address issues surrounding problem gambling and that they will treat all users fairly.